Answered By: IESE Library Last Updated: Jan 13, 2017 Views: 8
Find articles and news in Business Source Ultimate and Factiva.
The Direct Marketing Educational Foundation
Available through WRDS.
Select DMEF. Includes data on Multi-Division Catalogs, Non-Profit Organizations, Reproduction Catalogs, and Specialty Catalog. Searchable by zip code.
Consult the Direct Marketing Association and DM News Online.