Answered By: IESE Library
Last Updated: May 15, 2019     Views: 6

  • In recent 10Ks, Annual Report (ARS) or Prospectuses look at the Business or Management Discussion. These are available through the U.S. Securities and Exchange Commission, and Thomson One  (Note: this resource only works in Internet Explorer), click on the Filings folder from the Company Views menu.
  • Look for analysts' reports in Thomson One  (Note: this resource only works in Internet Explorer) are often a great source for information about strategic initiatives within public firms. For technology companies, databases such as Forrester (first-time users must register -Ask staff for reg ID-. Then use your personal account for future access) and Gartner Research (use your IESE username & password. First-time users must register).
  • In Factiva try the following search strategy:

strateg* and wc>500 and atleast10 company name
(e.g., strateg* and wc>500 and atleast10 ebay)

You can adjust the search with different word counts (wc>n) or mentions of the company name (atleastn) to expand or restrict results.

  • In Business Source Ultimate search strategic planning in the SU field , and the company name in the CO field. To broaden results, search only on the company name or use the term strateg* without specifiying a field. Experiment with other terms: interviews, new products, etc.

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