Answered By: IESE Library Last Updated: Mar 18, 2019 Views: 11
Answered By: IESE Library
Last Updated: Mar 18, 2019 Views: 11
Many of our market research databases provide companies/brands market share within their respective industry. Try looking in:
- Passport. Contains information on top companies, brands and their market shares for key consumer goods sectors in certain world markets. Click on Menu Search > Advanced search > Market share > Filter the results as your convenience (by category, etc.).
- Statista. Enter "market share" and the product or brand of interest to locate statistics from a range of sources.
- Factiva. Use specific industry & region fields, and enter relevant keywords as necessary. Sometimes words and phrases such as revenues, shipments, forecasts, market size, market share, etc. help with the precision of the research.
Access these resources via A-Z Databases.